A top Nike athlete messaged with 40,000+ kids for two weeks... well, sort of. Together with W+K, we created an Instagram chatbot that took over Nike Football's account and allowed kids from all over the world to chat with Kylian Mbappé's digital mini-me. In 3 languages.
Who do we turn to first when we’re struggling? Usually our friends. But while we all want to help, most of us don’t know how to.
We created a series of digital experiences to equip young people with the skills needed to better support their peers by following three simple steps: A.S.K. - Acknowledge, Support, Keep-In-Touch.
Only a tiny percentage of Twitch streamers ever get more than 10 concurrent viewers. Mountain Dew decided to flip the script and give anyone a shot at Twitch superfandom: all they needed to do was sip MTN DEW for a chance to be featured on the Twitch homepage.
We designed a custom A.I. script that scanned 83 million streams and gave over 20 million front-page views for small streamers.
Only a handful of top tennis players gets to walk the famed halls of Wimbledon's Walk of Champions... until now. Together with Vodafone, we recreated the most iconic tennis experience with minute details in virtual reality, accessible to anyone with an internet connection.